The Saints of Todos Santos: Artist Erick Ochoa

Erick in front of Yandi Monardo’s “Angeles Protectores”

by Todos Santos Eco Adventures

This is the story about the son of a carpenter who goes on to become a teacher and inspire those around him. The one born in Mexico City.

At age 21 Erick Ochoa found himself working in his father’s carpentry shop in Todos Santos, wondering what the heck he was doing there. By his own standards he wasn’t a very good carpenter. Trouble was, he didn’t know if he was good at anything else either. He’d studied engineering and architecture in college, but had dropped out when the courses failed to excite him.  Erick was a young man seeking inspiration and, as Mick Jagger would say, sometimes you find you get what you need.

Which, with respect to Mick, is sometimes exactly what you want. One day a man named Jack Hall walked into the carpentry shop, and couldn’t help but notice that Erick seemed underwhelmed by his current circumstances. He asked Erick if he had any interest in art. As it happened, college had not inspired Erick but the local art museums certainly had. Jack therefore made the introductions and soon enough Erick found himself working for renowned artist and sculptor, Michael Cope, helping Michael and his wife Pat run Galería de Todos Santos. At that point Erick understood a fair bit of English, but spoke relatively little. This was the first of Erick’s skill sets that was to undergo a drastic transformation with the Copes.

The second skill set emerged shortly thereafter, when Michael (sometime in 2000) asked Erick to help him prepare some clay for sculpting. In lieu of payment, Erick asked Michael to teach him how to draw. He had no idea what he was in for. Michael demanded dedication and hard work, and Erick found himself spending hour upon hour sketching and drawing, drawing and sketching. It was a year before he was allowed to move on to colors and oils. Michael wanted Erick to prove – to both himself and Michael – that he truly wanted to learn, and that he had the talent to succeed. Neither of them was disappointed. In the process of finding his path in life, Erick also discovered the incredible power of a mentor and a teacher to change your life. He learned what it meant to have someone invest significant time, energy and talent in you. More than just another skill set, the Copes had helped him discover passion and purpose. This was something he wanted to pass on to others.

Erick and his painting, “Icono del tiempo”

Like many families, the Ochoas like to get together around the dinner table and solve the problems of the world. Just as Erick was contemplating how he might turn some of that talk into action, Donna Viglione came knocking on his door. Donna was the president of the Palapa Society, a non-profit whose mandate is to improve the lives of local Todos Santos children. She had built up the Bridge-to-English program (an after-school English-language class for local kids) and wanted to offer art classes in English to kids who excelled in the program. Erick – now fluent in English and an established artist in this artist’s colony town – was a natural choice for the job. His third skill set inspired by the Copes soon emerged: teaching, mentoring, passing it on. It’s been a great success for everyone involved. “We now have up to 20 kids between the ages of 4 and 12 in any given art class, and 8 of those are quite serious. Some of them have real potential, and one has already told me that he wants to be an artist. This is so exciting to me and I’m so happy to have this wonderful opportunity to pass on what Michael taught me.” Erick is perpetuating a great cycle. The Palapa Society now has 8 scholarship students who will graduate from university next year, and – inspired by Erick, Donna and other Palapa Society volunteers – they all want to return to Todos Santos as teachers themselves.

Erick is now the president of the Palapa Society – a job which pays him very well in satisfaction – and spends a great deal of time on the program during the school year, not only teaching but going to the local schools to work with the Palapa Society scholarship kids and their teachers. He only has time to paint two to three hours a day when school is in session. “But in the summertime I paint all day. Everything in Todos Santos inspires me. The days are beautiful, with light so unbelievably crisp and clear. Todos Santos is always a study in contrasts with the desert and ocean. But in the summertime it gets even wilder – we’ll often have a huge thundercloud formation over the mountains, at the same time that we have an incredible sunset over the ocean.” Same carpenter’s son, same home town, a different world entirely. The magic of our pueblo magico revealed.

© Copyright Sergio and Bryan Jauregui, Casa Payaso S de RL de CV, 2011

The Saints of Todos Santos: Surfer Mario

by Todos Santos Eco Adventures

Entrepreneurial Surfer Mario Becerril is the focus of this second installment in our series The Saints of Todos Santos, a fun look at some of the Todos Santos residents who really put the magic into our Pueblo Magico.

Sometimes mother really does know best. Mario’s mother moved the family from Mexico City to La Paz when Mario was 12 years old, and she quickly prioritized her educational goals for Mario in their new ecotourism-centered home town on the ocean. “My mother insisted that I learn to speak English and that I learn how to swim.”  Luckily for folks who come to Todos Santos for surf instruction, he learned to do both extremely well! Mario is now widely considered the best surf instructor in the area and has built up a successful surfing school that is unmatched in terms of equipment, instructor talent, student success and – let’s face it – sheer fun. But it took some hard work to get here.

Mario Surfing at Los Cerritos. Photo by Kaia Thomson

Mario went to a high school in La Paz that specializes in preparing kids for a career in Baja California Sur tourism. As part of their coursework students are required to participate in all the main tourist activities in the area, including sport fishing, kayaking, scuba diving, sailing and so forth. So at the age of 16 Mario came to Los Cerritos Beach in Todos Santos to learn how to surf, the same beach where he teaches his own surf students these days. “After I caught that first wave at Los Cerritos I was completely hooked. For the rest of high school and all of college I came to Todos Santos every single weekend I could to surf. The incredible joy of surfing, the magic of Todos Santos, all combined to make Todos Santos the only real place for me to live once I graduated from college.”

Once he completed his degree in foreign business at the University of BCS in La Paz, Mario headed straight to Los Cerritos and hasn’t looked back since. He started working as a surf instructor for a small surf business at the beach, and soon realized that he had a natural gift for transmitting knowledge.  His goal became to make the sheer exuberance of surfing accessible to everyone, so over the next 3 years he developed Mario’s Infallible Surfing Technique (MIST), the teaching tool that he uses at Todos Santos Eco Adventures’ Baja Surf Camp for Women. He’s serious about this. “If you don’t get up on the board during your first surf lesson I’ll give you your money back. We have a 3-step technique for people who come to us with better balance and strength, and a 4-step technique for those who need a little more work in these areas. But they all get up – and have fun doing it.”  Mario notes that Los Cerritos is a particularly perfect beach for learning how to surf. “It doesn’t really matter what the weather is like or how big the surf is. The Cerritos magic is that we can always find a safe area for beginners to learn. The smooth and sandy bottom is a big plus as well.” And unlike some well-known surf spots there is no pollution in the ocean at Todos Santos.

Imparting Mario’s Infallible Surfing Technique

To get the money he needed to build up his own surfing school Mario taught surfing 7 days a week at the beach and tended bar 6 nights a week in town. He even built his first 10 surf boards himself. Now, 12 years after moving to Todos Santos fulltime, Mario simply is surfing in Todos Santos. Even the big surf outfits out of Cabo and elsewhere on the Cape admit that Mario’s got the best equipment around, as well as the best-trained, most effective instructors. “We have such a great group of instructors. They are all Mexicans and they’re all from around this area. And of course they are all masters of the Infallible Technique!

Surfer Mario at Mario’s Bar

In addition to his surfing school Mario also runs Mario’s Bar at The Hotelito on Thursday, Friday and Saturday nights. His mother now lives in Todos Santos too!

© Copyright Sergio and Bryan Jauregui, Casa Payaso S de RL de CV, 2011

The Sweetness of Todos Santos

Having just spent a couple of weeks in the US we almost felt afraid to go back to Mexico ourselves! But a recent article in the Huffington Post sent to us by Sheila Wall reminded us that there are many in the media who have taken the time to a) see that Todos Santos is the same sleepy, safe, wonderful place it has always been (almost 1,000 miles from any of the drug-related problems that are troubling a select few locations in Mexico) and b) it is a great place for a nice, laid-back vacation away from the hordes in Cabo. Please enjoy this sampling of media coverage from the last 12 months that shows what a wonderful holiday destination Todos Santos remains:

The Sweetness of Todos Santos, Huffington Post, May 12, 2011

Top 8 Places to Now Safely Visit in Mexico, Lonely Planet, May 5, 2011

5 Safest Places in Mexico for Travelers, April 20, 2011

Relishing the Waves, Not the Crowds, in Mexico, The New York TImes, April 6, 2010

Todos Santos: All you want — and less — in a Baja getaway, The Los Angeles Times, March 7, 2010

Family Surfing in Todos Santos

Baja California Sur Among 5 Safest Places in Mexico

Baja California Sur in Top 5 Places in Mexico – April 20, 2011

We have long been telling potential visitors that Todos Santos is the same sleepy town it has always been and that there is no drug violence or cartel activity anywhere near here. This April 20, 2011 piece in in the San Francisco Chronicle confirms that fact and will hopefully put the traveling public’s mind to rest about coming to our wonderful town. Baja California Sur in Top 5 Places in Mexico – April 20, 2011

People read the word “Baja” and panic, but the fact is that the problem areas of Baja are a full 950 miles from Todos Santos – a different world. Most people would not hesitate to board a plane for Los Angeles, San Francisco or Washington, D.C. Yet the fact of the matter is that being in those cities puts you within just a very few miles (if not directly in the center) of the terrible drug violence / drug lords that plague those areas – South Central, Oakland, downtown DC. In Todos Santos we are significantly further from any problem areas (like the distance between Boston and Chicago further!) than residents or visitors of those cities. 

So come on down and enjoy the beaches, mountains, surf breaks, art galleries, restaurants and ambiance of Todos Santos – it’s a very safe and truly wonderful holiday.

Mexican Tourism Soaring!

Some encouraging news from Mexican tourism officials! Travel + Leisure’s Atlas Industry Review reveals that the number of international tourists traveling to Mexico by air increased an incredible 35% in June, followed by a further remarkable increase of 28% in July.

MSNBC.com reports that  Mexican tourism in 2010 is on track to return to its 2008 levels. Mexico had 22.6 million visitors in 2008 who spent $13.2 billion. The amount spent by tourists in 2009 dropped by $2 billion, but Alfonso Sumano, regional director of the Americas for the Mexican Tourist Board, says Mexico expects to see the number of visitors and their expenditures return to 2008 levels this year.

And don’t forget that Baja California Sur remains the safest state in Mexico – it’s homicide rate is exactly the same as that of the United States as a whole: just 4 per 100,000 people.  And in contrast to specific US cities it is vastly safer: according to the FBI the homicide rate in Chicago is 16 per 100,000, in St. Louis it is 40.3 per 100,000, in Hartford, CT it is 26.6 per 100,000, while in Los Angeles and New York the rate is 6 per 100,000.

So come enjoy the beauty, the beaches, the food, the people and the culture of  Baja California Sur. All of our friends and neighbors in Todos Santos – chefs, artists, surfers, potters, photographers, kayakers, bikers, snorkelers, yoga practitioners, community volunteers and adventurers – welcome you to visit our home town, a true Mexican oasis, our pueblo magico. Bienvenidos!

Great Surfing Quotes

We are celebrating the launch of our facebook contest to win a free spot on our May 26-June 1, 2013  Surfari! Baja Surf Camp for Women with a collection of great surfing quotes:

“Surfing is very much like making love. It always feels good, no matter how many times you’ve done it.”  Paul Strauch, Leonard Lueras’ Surfing Hawaii

“Surfing, alone among sports, generates laughter at its very suggestion, and this is because it turns not a skill into an art, but an inexplicable and useless urge into a vital way of life.”  Matt Warshaw, Maverick’s: The Story of Big-Wave Surfing

“As for my own surfing, let’s just say that when the waves start pushing 10 feet, I get this tremendous urge to make a sandwich.”  Bruce Jenkins, North Shore Chronicles

“Then, after I’ve gotten rid of Batman and Robin for good, I will rule the waves. Me, the Joker, king of the surf and all the surfers. Then, Gotham City! Later, the world!”  The Joker, from Batman

“One of the greatest things about the sport of surfing is that you need only three things: your body, a surf-board, and a wave.”  Naima Green, Surfing: Rules, Tips, Strategy, and Safety

Our Surf Instructor Mario on the Big Wave, Photo by Kaia Thomson

“Surfing is the most blissful experience you can have on this planet, a taste of heaven.”  John McCarthy, Surfer

“Surfing equates to living in the very moment of ‘now’. When you ride a wave you leave behind all things important and unimportant, the purity of the moment is upon you.” Bill Hamilton, Surfer

“The best surfer out there is the one having the most fun.”  The Truth

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